feels intuitive?
By design, not by accident — research and structure come before the pixels.
product & ux / ui designer · portugal
randomness wasconsidered, measured, decided, designed
I'm Maria Manuel Moreira — product, ux/ui and web design where every choice has a reason.
profile
Nine selected cases across web, branding, ux/ui and paid media — from discovery to the last deployed pixel.
- currently
- product designer @ yooddle · digital team leader @ thethrivers
- practising since
- 2018 — ux/ui, product, web design & front-end
- certified
- google ux design certification
- based in
- portugal — working worldwide
work
selectedwork
Every project tells a story — a blend of creativity, strategy and problem-solving.
012024 — ongoingYooddle
Rock in Rio Lisboa 2026Brand Restyle, Product Website & App UX/UI
An ongoing B2B/B2C SaaS product spanning brand restyle, product website and app UX/UI — evolving a web-based platform for brand content creation, approval and amplification.
Brand RestyleProduct WebsiteApp UX / UIview case
022024Karen Tracey
Website Redesign & Brand Repositioning
A founder-led website redesign for a UK leadership coaching practice — translating thirty years of expertise into a digital experience that feels personal, premium and unmistakably Karen.
Web DesignUX / UIBrand Repositioningview case
032024Mind7Academy
Website Redesign & Visual Identity Alignment
Translating the merger of two Portuguese growth-focused businesses into a single, scalable digital home — clearer to navigate, lighter to read, and built to grow with the brand.
Web DesignUX / UIBrand Alignmentview case
042023Pedaços de Cacau
Christmas Campaign — Landing Page & Email
A Christmas campaign for an artisanal chocolate brand — landing page and email marketing working together to elevate perception and drive seasonal sales.
Landing PageEmail MarketingCampaign Designview case
what i do
Four disciplines, one continuous process — from the first interview to the last deployed pixel.
Interviews, journeys and usability testing that turn assumptions into evidence before a pixel is drawn.
- discovery
- journeys
- testing
about me
empathy is atthe heart ofeverything.
I'm Maria Manuel — Product Designer at Yooddle and Digital Team Leader at TheThrivers, designing user-centred digital products.
Listening to the story behind a brief before reaching for a pixel is what makes an experience feel intuitive, meaningful and genuinely connected.
01 02 makes sense?
Every choice has a reason: hierarchy, spacing, motion and copy all argue the same case.
03 holds together?
Built to last beyond launch — accessible, responsive and easy for teams to maintain.